InkBed™ International Product Launch – Behind the Scenes Video
The InkBed™ shoot took place in a single day. We locked down our studio time in Seattle and shot assets for two online videos, a website, and several print ads.
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InkBed™ Benefits Video
We were excited to get contacted by InkBed, Inc. to assist in the international product launch of the new, revolutionary InkBed, a tattoo client table and bed.
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InkBed™ Benefits Video Final Cut
Here it is! The final cut of the InkBed™ Benefits Video. From an executional standpoint, the true innovation in this product is the separating legs. That’s the part that’s patent pending (i.e. a big deal). And that’s what’s going to get our target audience (tattoo artists) fired up about getting this bed.
Read moreInkBed Behind the Scenes Stills
Flickr Slideshow Good Times in the Studio! Check out a couple images from the InkBed™ shoot earlier this month.
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State of Media Democracy – What You Need to Know
The fifth edition of Deloitte’s “State of Media Democracy” survey reveals that a whopping 86% of Americans stated that TV advertising has the most impact on their buying decisions. The survey also revealed some interesting findings for Tivo / DVR, mobile platforms and social media.
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Pre-Roll Ads Are Re-Purposed TV, Except No One Watches Them
The most dominant form of online video advertising is still a nuisance to a large portion of consumers, according to a study* from analytics firm TubeMogul.
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What’s the killer app for TV? How About TV?!
Turns out people watch more television than they’d like to admit. A lot more. From The Ad Contrarian via the Economist: …one of the oddest and most consistent findings of television research: that people seem unaware of their own behaviour. In surveys they almost always underestimate how much television they watch, and greatly overstate the […]
Read moreRedGrey Concepts In Action
Molly Maid Pilot Shoot for Service Brands International Here are a couple photos from a recent shoot end-client Service Brands International. We’re going to be shooting 300 videos just like this one with online marketing partner Local Inbound Marketing at Molly Maid’s yearly conference in Las Vegas in October (tentative). Uploading video to your Google Local […]
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What is Bitrate?
Understanding “Bitrate” is essential to producing top-quality video. Here’s everything you need to know about bitrate and YouTube.
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Tamarac, Inc. Interactive Website Case Study
“With an average annual contract license fee of $25,000, our online demo directly contributed to over $600,000 in reoccurring annual revenue.”
-Matt Stroh, VP Marketing
